RevOps moves at the speed of the business, not engineering

Pipeline forecasting, CRM enrichment, deal scoring, and territory analysis — without engineering tickets.

Pipeline Forecasting

Update Q4 forecast based on last 90 days close rates by segment.

Tools: Salesforce MCP + dbt semantic layer

Outcome: Writes back to spreadsheet for leadership review

CRM Enrichment

Enrich all new leads this week with company size and industry.

Tools: Batch operation with progress tracking

Outcome: Audit trail of all updates

Deal Scoring

Score all open opps based on historical win patterns.

Tools: ML model execution via custom MCP

Outcome: Results written to Salesforce field

Territory Analysis

Show untapped accounts in EMEA by segment and ARR potential.

Tools: Complex multi-table join

Outcome: Exports to CSV for planning

Pain points solved

  • No more waiting on data team for ad-hoc analysis
  • No more manual data entry / enrichment
  • No more spreadsheet hell for forecasting
  • Audit trail for all changes (no "who updated this?" confusion)